Jun
18
Compendium Blogging Software For Companies
Filed Under Blogging | 2 Comments
Compendium Blogware software is a company that taking advantage of the importance of blogging. However, Compendium is targeting companies and NOT consumers. I think this is an interesting play. They’ve created a platform that eases a companies ability to blog. The other thing that they’re doing is assigning posts to particular keywords or topics. I’m not exactly sure what this means in concrete terms, but it sounds like a good idea.
I guess was thirsting for more technical details, but I really didn’t have the patience to hunt it down from their Website. After going through a few pages, I gave up. What would be useful, is a demo of exactly what the software is, and exactly what it’s doing. I guess it’s the technical guy in me that wants more concreteness. For example, Compendium claims to help with SEO rankings, but it’s unclear exactly how it does this from reading the Website’s copy.
So I guess my big question is: how are they getting customers? They seem to have a rather long client list. I seriously doubt this long list was obtained through their Website.