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	<title>Innovate Indiana &#187; pain</title>
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		<title>Before You Come to Indiana</title>
		<link>http://innovateindiana.biz/2008/06/20/before-you-come-to-indiana/</link>
		<comments>http://innovateindiana.biz/2008/06/20/before-you-come-to-indiana/#comments</comments>
		<pubDate>Sat, 21 Jun 2008 03:25:59 +0000</pubDate>
		<dc:creator>JC</dc:creator>
				<category><![CDATA[Misc]]></category>
		<category><![CDATA[entreprneurship]]></category>
		<category><![CDATA[indiana]]></category>
		<category><![CDATA[pain]]></category>
		<category><![CDATA[web 2.0]]></category>

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		<description><![CDATA[Before you come to Indiana, make sure you’re in the right industry.  If you’re in business, you can only be in 2 types of industries: the right industry or the wrong industry.  All you have to do is make sure that you’re not in the wrong industry.  Well how can you know if you’re in [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://innovateindiana.biz/wp-content/uploads/2008/06/indiana.thumbnail.jpg" alt="Indiana State House" align="left" height="307" width="246" />Before you come to <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state>, make sure you’re in the right industry.<span>  </span>If you’re in business, you can only be in 2 types of industries: the right industry or <strong>the wrong industry</strong>.<span>  </span>All you have to do is make sure that you’re not in the wrong industry.<span>  </span><em>Well how can you know if you’re in the right industry?</em><span>  </span>Easy.<span>  </span></p>
<p class="MsoNormal">Are you doing something that has to do with <strong>biotech</strong>?<span>  </span>No you say?<span>  </span>Do you have a <strong>patent on something that gives you an unfair sustainable competitive advantage</strong>?<span>  </span>No you say?<span>  </span>Got some <strong>farmland</strong>?<span>  </span>No you say?<span>  </span>Do you own a <strong>manufacturing firm</strong>?<span>  </span>No you say?<span>  </span>Are you at least <strong>selling a physical object</strong> that I can feel and touch?<span>  </span>No you say?<span>  </span>Then you might want to rethink coming to <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state>.  The entrepreneur who answers &#8220;No&#8221; to all these questions, will face an insane amount of resistance in Indiana. <span>  </span><span>  </span><span>  </span><span><br />
</span></p>
<p class="MsoNormal"><span> </span>If you answered &#8220;No&#8221; to all of the above questions<st1:state w:st="on"><st1:place w:st="on"></st1:place></st1:state>, your best bet is to do what you’re doing elsewhere.<span>  </span><em><st1:place w:st="on">Silicon  Valley</st1:place></em> might be cool, because surely you must be a Web-based operation&#8211;probably of the Web 2.0 variety.<span>  </span>Another place might <em><st1:city w:st="on">Boston</st1:city> </em>or <em><st1:city w:st="on"><st1:place w:st="on">Chicago</st1:place></st1:city></em>.<span>  </span>Another pair may be <em>NYC </em>or <em>DC</em>.<span> </span><span></span></p>
<p class="MsoNormal">This fact, in my opinion, plays some role in young people leaving <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state>.<span>  Generation Y is interested in doing, oh I don&#8217;t know, <strong>cool stuff</strong>.    There&#8217;s definitely some cool stuff in Indiana, but let&#8217;s face it</span><st1:state w:st="on"><st1:place w:st="on"></st1:place></st1:state>, not everybody gets turned on by biotech.<span>  </span><st1:country-region w:st="on"><st1:place w:st="on"></st1:place></st1:country-region><span>  </span></p>
<p class="MsoNormal"><span> </span>Unfortunately, as far as I can tell, only certain type of innovation is exalted in <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state>.<span>  </span>Do you want a warmer reception of what you’re doing in the Web space?  You might want to do what you&#8217;re doing in a state other than <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state> (unless you can answer yes to one of the questions given earlier in this post).<span>   Don&#8217;t get me wrong, you can totally be successful with your Web app in Indiana, but you&#8217;re just going to take a few kicks in the shorts, a few slaps in the face, and a few elbows to the groin.  <em>If you find yourself in Indiana launching a Web based app, be ready for the paaaaain.</em> </span><span>  </span><span>  </span><span>  </span><span>   </span><span>   </span><span>  </span><span></span><span><br />
</span></p>
<p class="MsoNormal">[Note: Even though I am picking on <st1:state w:st="on">Indiana</st1:state>, I’m pretty certain that most of <st1:country-region w:st="on">America</st1:country-region> is no better than <st1:state w:st="on"><st1:place w:st="on">Indiana</st1:place></st1:state> when it comes to this kind of stuff.]</p>
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